The roots of Apolina’s AW25 collection lie in traditional English village life, a rural mood inspired by the work of local artists; Edward Bawden, Eric Ravilious, and the Great Bardfield artists’ community of the 1930s–70s. With nature, colour and traditional English farming smocks as a starting point, the collection brings in a Swedish folk art letters influence, lending a layered scrapbook feel to the rural English references. 

Tradition and craftsmanship meet a contemporary attitude to styling; patchwork skirts pair with chunky socks, retro prints layer over bespoke broderie anglaise, and intricate hand smocking is framed by naive embroidery motifs. Pops of bright jewel tones – poppy, retro green and Nordic blue – pair with Apolina’s signature natural palette, giving a modern eccentricity that allows more playful styling. 

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 'Autumn Harvest Floral' print

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 'Meadow Calico' (ribbon pink) print

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'Meadow Calico' (cashew) print

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'Quilt Calico' (blue pebble) print

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'Tablecheck' (marine) woven check

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'Kanna Stripe' jersey print

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'Meadow Calico' jersey print

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Linen Broderie Anglaise

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Cotton Fringe Stripe

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'Cashew'

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'Pink Beige'

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'Ribbon Pink'

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'Poppy'

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'Chocolate'

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'Dried Moss'

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'Honey'

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'Lichen' 

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'Retro Green'

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'Blue Pebble'

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'Nordic Blue'

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